Discover the mindset and messaging shifts that instantly set you apart. Eric will show you how to identify your unique expertise and communicate it in a way that positions you as the “go-to” choice in your industry.
Gain access to time-tested methods that have helped thousands create more sales, land speaking opportunities, and scale their businesses. These are the exact strategies Eric has refined over 25+ years of training and coaching.
This isn’t just theory — Eric will give you specific action steps you can put into practice the same day. You’ll walk away with a clear plan to expand your reach, strengthen your reputation, and boost your revenue.
Eric will walk you through the practical steps to showcase your expertise, from using testimonials and case studies to leveraging partnerships and content. You’ll leave knowing how to build instant trust with potential clients.
Eric Lofholm is a master sales trainer, sought-after speaker, and business growth expert who has helped thousands of speakers and coaches scale their businesses to six and seven figures. After struggling in his early sales career, Eric developed systems and methodologies that transformed him into a top-performing sales professional.